In 2018, the world’s most famous gin, Bombay Sapphire launched a global campaign called #StirCreativity.
Digital Content Events Insights Strategy
Discover The Gem Series for Bombay Sapphire
To enable and inspire creative self-expression within individuals.
DSSC built bespoke a 3-part series of immersive events that explored self-expression through different mediums of art.
Edition I focused on painting as the medium of expression, it was facilitated by the New Delhi-based artist Bahaar Dhawan Rohtangi at her private studio.
Edition II focused on theatre, it was facilitated by theatre & movie artist Vidusi Mehra at a warehouse in New Delhi.
Edition III focused on dance & movement, it was facilitated by Amey Mehta at Soho House, Mumbai.
Discover The Gem was one of India’s most successful & granularly-researched creative campaigns in 2018
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